KITH

This One's for Scottie.

KITH and Nike asked us to bring their first collaboration to life in KITH’s expansive new flagship store. The apparel and footwear collection paid homage to the KITH founder’s childhood hero, Scottie Pippen.

We blended street culture, 90’s basketball, and the legend of Scottie into a beautiful fixture system. We pulled consumers into the space through familiar street textures like raw steel and perforated metal and immersed them in a 360° curated product experience.