Just Chew It.
We partnered with Nike North America to create a campaign to launch the Gumball Pack. The campaign included seeding packaging, digital and physical retail storytelling, and unique assets for multiple social channels.
Creative Direction: Kevin Wolahan
Graphic Art Direction: Brian Foster, Mike Endreola, Kamilah Dove
Retail Art Direction: Brian Jones
Packaging: Brian Jones
3D Animation: Not Real
Agency: Cinco Design
Client: Nike NA
Year: 2020